New "Social Media" friendly Video Player
There is a new "player" in the world of online video and it's one of those things that you have to see to believe.
We've been telling all of our clients about the new Einstein Industries Video Player (the 4.0 version) and the response has been nothing short of overwhelming.
You absolutely have to see it, so let's show it to you right now: Here's the link:
http://www.northeasternplasticsurgery.com/video/player/125-welcome-to-northeastern-plastic-surgery
This is the new larger than life player that is on one of Einstein Medical's sites in the Northeast, Northeastern Plastic Surgery. The benefits are obvious. The player itself is enormous, almost "flat-screen" like. The picture is as crisp as if you were watching a plastic surgery episode on the Discovery Health Channel. But to me, one of the most exciting aspects of this new player is the social media benefits. When people watch these videos, they can contact our client from the player, they can email a friend, or put it on their Facebook, Twitter, and LinkedIn accounts directly from the player itself. Now, if someone is impressed by our clients, they can tell the world instantly (from the player) and share our clients with everyone they know without every leaving our clients' sites--or even their videos!
The categories are easy to see, so someone seeking out testimonials, for example, can easily find them. This type of video player can completely transform the image of any Einstein client---and upgrade or freshen up a website instantly. Another great benefit is that anytime new videos are added, they go right into one---easy to find location and builds a nice library of content for Einstein clients.
We haven't even touched on the SEO benefits of the new player. Not only can you put a nice description in the ultra large description box to the right of the player, but the entire transcript of each video is in plain view too. All of that content means Einstein clients have what amounts to new SEO friendly pages, which ultimately means of course that their chances of being found online increase dramatically.
I'll leave it at that for now but will be following up soon with more examples and feedback about the player. I will say that one of our clients who recently purchased (the price is amazing by the way) the player called it "brilliant."
We certainly appreciate the pat on the back, but I will say, our clients are going to love this!
Talk to you next time,
Greg McKinney
Director
Eintein Video Network
